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David de Souza
Feb 27, 2020
27 min read
56 Mental Models for Persuasion
David de Souza
Feb 27, 2020
1 min read
How to Write Better Copy: 80/20 Summary
David de Souza
Feb 27, 2020
1 min read
Confessions of an Advertising Man: 80/20 Summary
David de Souza
Feb 27, 2020
2 min read
Breakthrough Advertising: 80/20 Summary
David de Souza
Feb 26, 2020
1 min read
The Copy Book: 80/20 Summary
David de Souza
Feb 25, 2020
1 min read
The Robert Collier Letter Book: 80/20 Summary
David de Souza
Feb 25, 2020
1 min read
Persuasive Copywriting: 80/20 Summary
David de Souza
Feb 25, 2020
1 min read
Read Me: 80/20 Summary
David de Souza
Feb 25, 2020
1 min read
Ogilvy on Advertising
David de Souza
Feb 25, 2020
2 min read
On Writing Well: 80/20 Summary
David de Souza
Nov 26, 2019
3 min read
Super Thinking Book Summary
David de Souza
Nov 26, 2019
2 min read
The Lessons Of History Summary
David de Souza
Nov 22, 2019
1 min read
Scientific Advertising - 80/20 Summary
David de Souza
Nov 19, 2019
1 min read
The Boron Letters - 80/20 Summary
David de Souza
Aug 2, 2019
2 min read
'The Elements of Eloquence' - 80/20 Summary
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